Social Media has changed the landscape of how people communicate with one another. College football has used all aspects of social media to connect with everyone that follows it. Outlets such as Twitter, Facebook, Instagram, and even google+. One outlet that I did not categorize as social media is snap chat. The use of snap chat continues to grow every day. I did not consider it as a tool to market or share experiences. Since snap chats only last up to 10 seconds, one would think that it is only used for quick interaction. Since the introduction of Mystery, that has changed. Now being allowed to connect and share experiences for 24 hours really allows people to be connected.
College football has taken advantage of snap chat starting this year. They have started to allow fans to be right in the conversation and share their game day experience with the entire nation. First it was Oregon and then the next week it was the South Carolina vs. Georgia game experience. People showed their tailgating experience, whrh includes drinking games, shotguning beer, pictures with fans, and even live game play. How does this tie in with the #CFB Playoff? It doesn't, it just TS an awesome idea and something that I thought was an awesome concept to get people involved in the College Football world.
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